We’d like to congratulate The Westly Group on the launch of their completely redesigned site! With the help of the guys over at Westly, we updated the look and feel of the website to help accentuate what they’re all about: helping entrepreneurs succeed. Their story is an important one, and we really enjoyed helping them find a new way to tell it. Good luck!
1. Is your client’s website outdated? Here’s how to tell for sure.
2. Is there such a thing as being too emotional about design? Yup.
3. The difference between spec and pro bono? It’s all about the cause.
4. Just getting started with your web design business? Here’s what you can expect.
5. Want a 4 Hour Work Week? But what if you hate Tim Ferris?
6. Need motivation to write? Try starting at 300 words per day.
7. Crisis vs Problem. How to tell if you have a social media crisis on your hands.
8. Nervous for your next client meeting? Really want that new business? You gotta learn how to speak clearly.
9. Think blogs and books are the same kind of writing? Think again.
10. Learn your ABCs. Change behavior through good design.
If you could write to anyone asking for advice and be guaranteed a response, who would you write to? And what would you ask?
Would you write to Rainer Maria Rilke, asking how to get where you want to be in life?
Or maybe you’d write to Steve Jobs and ask him how to manage a team of highly creative people?
Would you ask Stefan Sagmeister about what not to take for granted?
Your question could be related to anything at all, your person dead or alive. This is an opportunity to get creative- an internal exercise in asking the person whose opinion matters most to you questions you really want answered. So, who would you ask if no one had the answers?
“We’ve been bucking the conventional thinking and practices that traditional agencies utilize for a while now, and we’re excited to introduce our new hybrid model.” – Philly Ad Club
Lots of people like to use big fancy marketing words, but here in our cozy little studio, we prefer to speak human.
We don’t see the point in trying to impress everyone with our knowledge, when what really matters is that we know how to do the job right. We do understand that in some cases speaking knowledgeably about a subject involves using one or two of those big fancy words. But there’s such a thing as over-kill, and we think all the buzz words are over-rated.
(Side note: We think it’s particularly funny how some companies are trying to make a big new deal out of what we’ve been doing all along. Although we won’t make too much fun- we like our business model, and we like that it works for other people, too. But still… we’ve spent the past ten years coming up with the best solutions for our clients, using all kinds of outlets and media, and ending up with our best work to show for it. Nothing new there- it’s just what we do, how we do it.)
Using fluffy terms almost feels like we’re faking it. We don’t want our clients to feel anything less than 100% confident in our abilities, and we don’t ask them to pretend to understand our jobs. As our client, even if you don’t know what information architecture means, you’ll still understand that we’re going to do everything we can to make your site friendly and usable to your customers. No matter what spin you put on it, we just want to do our best work- and help you in the process.
It’s that time of year again- we’re wrapping up 2010 and taking a few extra days to prepare for 2011. We’ll be back January 3rd, ready to hit the ground running!
Although we’ll spend the week between Christmas and New Years with friends and family and enjoying the time away from the daily routine, we’ll also be stepping back to evaluate the past year. What went well? What could we improve on? It always seems like a great time to think about the little things.
We won’t be in the office, but we’ll still be around for emergencies and other support-related requests. Send us an e-mail and we’ll do our best to get you taken care of.
Have a very Merry Christmas, and a Happy New Year! See you in 2011!