Old Spice ran a microsite recently asking “ARE _________________ NEWER THAN SHAVING GEL?” It only ran for a day, but now, if you view the site, you’ll learn that even the link you clicked to get there “Ain’t Newer Than New Old Spice Shave Gel. When the site was live, you could fill in the […]
Herman Miller, Inc. is based in Zeeland, Michigan and is a major manufacturer of modern office furniture, equipment and home furnishings. Under design direction of George Nelson, the company’s become the most prolific and influential producer of modernist furniture. If you’ve ever been in a Design Within Reach store in person, or online, then you’ve […]
With help from literary greats, we put together some guiding principles for giving feedback that’s less painful, and more effective. When you’re looking at someone’s work it’s so easy to say, “I don’t like that.” Or “That isn’t working.” But celebrating what’s valuable? That takes understanding. It takes a well-developed vocabulary. It takes experience. It’s […]
If you don’t do this one thing, your business will never get off the ground. This one thing is the product of all the idea sketches in your notebook, and the conversations you’ve had with your friends about your big plan. It’s the culmination of all those nights you sat straight up in bed with […]
We came across something over the long weekend that caught our eye for a few different reasons. It’s a website geared toward saving Koalas. And it’s why we’re the proud new adoptive parents of Kirra, a joey from the Pine Koala Sanctuary in Australia. Koalas are Awesome … and Endangered. They’re cute, fluffy and spend an […]