Archives

The Ugly Truth About Facebook Advertising

According to one scientist, it’s better to say no to Facebook ads. Let’s say you pay $10 for a Facebook ad and you get 40 likes. That’s cool, right? That’s supposed to mean that your page engagement is going to go up. That’s supposed to mean that you’ll have 40 new customers, right? Not exactly. […]

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Feb
15
General

Old Spice Refreshes Stock Photography With New Product

Old Spice ran a microsite recently asking “ARE _________________ NEWER THAN SHAVING GEL?” It only ran for a day, but now, if you view the site, you’ll learn that even the link you clicked to get there “Ain’t Newer Than New Old Spice Shave Gel. When the site was live, you could fill in the […]

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May
17
Creativity
experiments
Fundamentals

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