There are a lot of companies pushing the idea that you have to constantly market. That you have to constantly send out emails, newsletters, or text promotions. We’re of the other class — only promote when you have something to say. There’s no point in sending needless letters, tweets, or emails. Your customers will get […]
Businesses are constantly looking for ways to make their work, ideas, and projects stand out. While blogs and news pages can help, we wanted to explore the wonderful world of newsletters because writing and publishing a weekly, monthly, or bi-monthly newsletter can help you receive a higher ROI than other forms of marketing. Newsletters help […]
It’d be easier to purchase a premade product or website. It’d be easier to throw your information into little boxes that look just like the other little boxes everywhere. It’d be easier to purchase a template or website building program instead of getting a custom-built site. But just because something is easier doesn’t mean […]
No matter what your end goals are — improve sales by 10%, increase your profit margins, or create long-lasting connections with customers, you need to do one thing: understand what your customers want. Once you understand what your customers want, you’ll be able to gear all of your interactions towards that end and while you’re […]
When Mini-Mac, a Wichita-based spacer manufacturer came to us about creating an entirely new website, we were excited. It was their focus on transparency, reliability, and integrity that drove our vision for this site’s copy, design, and aesthetic. Process Mini-Mac has been locally owned for over 45 years, so we wanted their website to have […]