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Support Your Local Businesses

Our economy is looking up, but that doesn’t mean our local businesses won’t take all the help they can get! Here are some last minute gift ideas that keep your cash close by. 1. Lavendar Shampoo for your pooch from Uptown Paws. [This link has since been deactivated.] 2. Carry your diapers in style from […]

Dec
14

Are You Tracking Your Workflow or is it Tracking You?

A design studio or agency does a perpetual exercise in organization. Every day, there are jobs that need to get done. Some are very small jobs. Some are larger. Others are in between. There are also the parts of whole jobs… they all need to get done. They’re all a priority. Is it even possible to manage them? How do you keep track of client issues that need to be followed up with? How do you juggle the project you’re working on with all the other projects you’re overseeing? There’s got to be a way. 

Every studio has to come up with their own method of tracking jobs through its workflow. And the system in place probably varies depending on how many employees there are within the company, whether or not there’s an account manager in place, and the number of clients the studio has at any given point during the year. 

My Client’s Taste Was Tacky…

If you’re sticking around to see if we call out a specific client for having bad taste, go ahead and quit reading. The real answer is that many of our clients suffer from temporary, or permanent lack of taste in design.

To be more honest, most of them on that list would not argue. If they were fantastic designers, they wouldn’t need us. If they could art direct, they would attempt to do so. But, after this purposefully tacky intro, we have something uplifting to say; your taste is relevant, and it’s important even if it’s not what insiders would consider “good.”

An Imperfect Process

There are steps a company takes when looking for an agency or studio to help develop and build their brand. It involves sitting down with someone from each respective studio and getting a feel for what they represent, analyzing the type of work they do, and figuring out what they’d be like to work with in general. Then, after deliberation of sorts, a decision is made. It seems like there should be another step in there, called follow up.

Correspondence- The finger to the dam.

Client communication is a huge part of our daily lives. Even though we’re partial to e-mail correspondence vs phone or face-to-face (most of the time) we understand the latter has to happen once and a while. When it does, we’re reminded how nice it is to hear our clients’ happy voices and see their smiling faces! Our preferred form of communication is electronic though, because it’s a clear, linear trail to follow and it matches how we track our workflow. 

It’s easy to get caught up doing your work during the day, so when the phone rings it can bounce you out of your rhythm.

Aug
27

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