Once upon a 2 p.m. dreary, the team sat weak and weary. Mr. CEO gathers the team together to talk about “deadlines.” He unrolls his notes, adjusts his tie, and opens up his computer to drone on for 45 minutes. Employees A, B, and C pretend to take notes while imagining they are in adventures […]
We love narratives. We gravitate toward them, and they can help us understand ourselves. And for your business, the story is the most important part. Sometimes, it’s even more important than what you’re selling or providing. To plan your story, you’ll want to incorporate traditional narrative techniques that will highlight the characters, setting, exposition, and […]
Make Your Email Work for You Clients are consistently confused about how to set up their SMTP, and it’s a shame because there’s no one answer. Your SMTP settings depend on a variety of factors, but we want to make it easy for you to get the information you need. If you’re confused about how […]
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