Aluminum is the New White
In usual grand form, Apple put out new MacBooks, and MacBook Pro’s today. Not only are the laptops drool worthy, -listen to some of this copy writing.
“Redesigned, Reengineered. Re-everythinged.”
“So fast, you’ll forget it’s a notebook.”
“What a quantum leap looks like.”
And the best…
“New design. New features. New technologies. All engineered to standards that don’t even exist yet.”
Long live the Steve.