Categories: General

Sincerity VS. Professionalism

We recently received an email from a hosting provider of ours. Not long ago they had about a half day of outage due to an unavoidable circumstance caused by outside world infrasructure. Due to the advanced notice, and the frequent updates on status, we were sympathetic. After all, they scheduled the outage early morning on a Sunday…

The problem came a week or two after the down-time, when their email newsletter came out. It contained snarky little comments like:

“Hopefully, since you don’t run a web hosting company, it’s not so big a deal for you. Yeah, you can’t check your email from midnight-5am Pacific time one Sunday…”

and
“On top of the awesome benefits mentioned here-before in section 2, we also have a couple new completely stupid benefits which I am obligated…”

and titling the website page
“super-lame-apology/”

Needless to say, as a progressive company we value the ability to cut through the normal bullet-point rhetoric, and talk using real world language. We enjoy people that can intertwine humor, and a good time into their work life. We DON’T enjoy being made to feel foolish for being a customer. We DON’t enjoy being talked down to, or not taken seriously…

It’s strange that when what all of us are really looking for is a bit of sincerity, a company would choose to return the favor with sarcasm. We were lured in by your offbeat attitude, but we don’t feel that sincerity and professionalism are antonyms…

So thank you Dreamhost for teaching us a lesson about how NOT to treat customers. You just lost our business. We’ll take bullet point rhetoric over an anti-client attitude any day.

Maybe we’re just not in on the joke? see what you think:

http://blog.dreamhost.com/2007/02/28/super-lame-apology/

Entermotion

Share
Published by
Entermotion

Recent Posts

Quiet and then Loud

As you can probably see, we've been pretty quiet over here, but that's because we've…

6 years ago

Happy Labor Day!

Happy Labor Day! We'll be out of the office on Monday, September 3rd, spending time…

6 years ago

Happy 4th!

Happy 4th of July! We’ll be eating burgers and testing out some new barbecue sauces…

6 years ago

Buzzing about Beeatrice

How do you make the air cleaner, one small action at a time? One Wichita…

6 years ago

Naming a Company is More Involved Than You Think

Frank & Oak and Alex & Ani are representative of the naming trend that has…

6 years ago

Happy Holidays (and Holiday Hours)

Entermotion is a web design studio in Kansas, but we still have families to eat…

6 years ago