Change Order has an article about the changing face of the internet called “If you build it they won’t come.” It’s worth linking to, because it solidifies something we’ve been preaching for a while now. The days of sticking a website up, and expecting automatic traffic are long past. You absolutely, imperatively, unequivocally have to […]
We were inspired by the new Eames stamps to pull a few great Charles Eames quotes. “It makes me feel guilty that anybody should have such a good time doing what they are supposed to do.” “Recognizing the need is the primary condition for design.” “The real questions are: Does it solve a problem? Is […]
We recently interviewed someone for a designer position. It’s always nice chatting with another designer, and understanding their point of view. We don’t work off of a set list of questions for applicants, we try to just have a nice conversation, and understand who they are as a designer and a person. One of the questions we asked during the interview was “what’s your idea of a perfect project?”
This article by Merlin Mann at 43Folders is the must read head check for anyone with a blog. Better yet, these rules are generally applicable to most writing endeavors, and marketing as a whole. You can in most sentences substitute “good brands” for “good blogs” and it applies.
In this video Paula Scher says something very poignant about the design process. She says that clients can sometimes get wrapped up in buying “process” rather than an end-product. We see this type of thing a lot… Many studios really promote their process, and their formula. This has never really made much sense to us. […]