The New Century II Logo

We won’t be submitting anything to this:
http://www.century2point0.com/ [Update: This link has since been deactivated.]

Not because we think the logo can’t be improved, and not because we don’t respect the efforts of local designers to improve local design. We won’t be submitting because we think that design without project research, and proper study is ornamentation. Plus we hate spec work.

This link is worth noting though, because we really like some of the people who were passionate enough to sink some time into this effort. But even more-so because it underscores an endemic problem with local design initiatives that never see the light of a public RFP. It’s only fair that every tax paying company has a right to be weighed and measured against its peers for the privilege of doing local work.