Inspiring Mission Statements

Writing an inspiring mission statement can be difficult, but we scoured the web to find some of the most inspiring mission statements that we could. Notice the lack of jargon and the incorporation of clear and truthful information.

Pinterest: Pinterest is a place to discover ideas for all your projects and interests, hand-picked by people like you.

Quirky: We make invention accessible. We believe the best ideas in the world aren’t actually in the world…they’re locked inside people’s heads. We exist to solve that problem.

Poppin: believes you should be able to surround yourself with objects of beauty everywhere you go and in everything that you do. Whether you are making grocery lists, taking notes at the latest TED conference, or pitching the next big account, you should be able to do it with a smile and style. This is why we exist.

Google: Google’s mission is to organize the world’s information and make it universally accessible and useful.

BOMB Magazine: has been publishing conversations between artists of all disciplines since 1981. BOMB’s founders—New York City based artists and writers—created BOMB because they saw a disparity between the way artists talked about their work among themselves and the way critics described it.

Apartment Therapy: We believe:  A calm, healthy, beautiful home is a necessary foundation for happiness and success in the world. Creating this home doesn’t require large amounts of money or space. It requires inspiration, connection to resources and motivation to do something about it. The basic elements of good home design can be learned and achieved by all. Simplicity and luxury are not mutually exclusive.

Writing a mission statement doesn’t have to be scary or time consuming or fearful. We like to go by what Ben Franklin said:

Either write something worth reading or do something worth writing.

You probably did something worth doing, now you just have to write it out. Happy writing!